Allied Organizations

810+ Companies Have Removed Misleading Anti-Paper Statements

As economic pressures around the globe continue to mount, banks, telecom providers, utility companies and even governmental organizations are increasingly focused on switching their customers from paper to digital services to cut costs. All too often, their customer communications attempt to mask these cost-saving efforts, justifying the switch with unsubstantiated environmental marketing appeals such as “Go Green – Go Paperless” and “Choose e-billing and save a tree.”

Two Sides has engaged nearly 1,700 organizations around the globe – in North and South America, Europe, South Africa, Australia and New Zealand – urging them to remove misleading environmental claims about paper from their customer communications. To date, more than 810 of them have complied, 149 of them in the United States and Canada, bringing the North American success rate to 68%.

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