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A new survey commissioned by Two Sides North America and conducted by international research firm Toluna found that U.S. consumers believe paper-based packaging is better for the environment than other packaging materials.
With physical stores closed during the pandemic, the boom in online shopping resulted in record numbers of packages arriving on consumers’ doorsteps. A new survey commissioned by Two Sides North America and conducted by international research firm Toluna found that U.S. consumers believe paper-based packaging is better for the environment than other packaging materials. Brands and retailers play a crucial role in driving innovation and the use of recyclable packaging. In response to increasing consumer pressure to operate more sustainably, brands and retailers in many sectors, from wine, spirits and soft drinks to candy, cosmetics and apparel are shifting from plastic to paper packaging.
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